Sell vehicles as a dealer on Breaqs

Breaqs allows professional vehicle dealers to sell cars and other vehicles at online auctions to buyers across Europe. As part of the Breaqs marketplace, Breaqs Pro gives dealers access to a professional auction environment optimised for efficiently selling vehicles at transparent prices.

Selling vehicles at auction allows dealers to reach a wide range of verified buyers and lets market demand determine the final price, rather than relying solely on fixed-price listings or bilateral negotiations.

Why do dealers sell vehicles on Breaqs?

Professional dealers use Breaqs to complement their existing sales channels and efficiently move inventory.

The key reasons dealers choose Breaqs are:

• Access to international buyers across Europe
• Transparent, auction-based price discovery
• The ability to sell vehicles to other dealers or to consumers.
• Optional dealer-only auctions for wholesale inventory
• clear auction rules and structured listings.
• Reduced friction compared to individual negotiations.

Breaqs acts as a neutral platform, connecting buyers and sellers and allowing dealers to maintain control over their sales strategy.

Choose how to sell your vehicles!

When listing a vehicle on Breaqs, dealers can decide how the auction or 'Buy Now' is structured, as well as who can participate.

• Public auctions / Buy now: 
  Open to both private buyers and professional dealers. These are suitable for retail-ready vehicles, as broader competition may increase demand.
• Dealer-only auctions / Buy now: 
  Accessible exclusively to verified Pro users. These are often used for wholesale vehicles, ex-lease, ex-rental or insurance inventory.
• Flexible strategy:
  Dealers can adjust auction visibility depending on vehicle type, condition and target pricing.

This flexibility enables dealers to align auctions with their commercial objectives.

Typical vehicle inventory sold by dealers

Dealers use Breaqs to sell a wide range of professional inventory, including:

• Trade-ins and dealer stock

• Ex-lease and ex-rental vehicles

• Fleet and company cars

• Insurance and damage-repaired vehicles

• Wholesale and export-oriented vehicles

Auctions are particularly effective for vehicles where pricing depends on market demand rather than fixed retail positioning.

Auction vs fixed-price buy now sales

Fixed-price sales work well for retail-ready vehicles with clear pricing expectations, but they often require time, negotiation, and repeated adjustments.

Auction-based sales offer:

• Faster price discovery

• Transparent competition between buyers

• Reduced back-and-forth negotiation

• A defined sale timeline

Many dealers use auctions strategically to move vehicles efficiently, manage stock turnover, or test market demand.

How dealers use Breaqs

Independent dealer
A regional dealer lists trade-in vehicles via dealer-only auctions to quickly liquidate stock that does not fit their retail focus.

Multi-brand dealership
Retail-ready vehicles are sold through public auctions, while wholesale inventory is reserved for professional buyers.

Professional seller
Vehicles from leasing or rental returns are auctioned to a network of verified dealers across multiple countries.

These examples illustrate how auctions can be adapted to different dealer business models.

A professional marketplace, not an auction house

Breaqs operates solely as an online platform connecting buyers and sellers. Dealers remain responsible for listing accuracy, vehicle condition, and transaction compliance. Buyers are responsible for due diligence prior to bidding.

This structure ensures transparency while keeping control in the hands of professional users.